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The HOW and WHY of Social Media

When: 
Thursday, April 17, 2014
8:30am - 12:00pm PDT
Where: 
The Village at 17th Street
1505 E. 17th Street, 2nd Floor (CASA Meeting Room), Santa Ana, CA 92705
Fee: 
Members: $0.00
Non-Members: $0.00
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Is your organization maximizing its efforts to reach grantees, partners, and philanthropy thought leaders? Have you tried a few social media platforms but aren’t sure how to really take advantage of them to advance your foundation’s work?

Join Southern California Grantmakers and the Southern California Regional Grants Managers Network (GMN) for a workshop on the how and why of social media.

Led by GMN Communications Manager Nikki Powell, this program will cover a range of topics, from choosing a Twitter handle to creating genuine engagement on Facebook. You'll learn a variety of best practices that you can also bring back to your grantees to help build their expertise and capacity.

Powell specializes in rapidly building engaged social media audiences for nonprofits. In her recent work with Common Cause, she grew the organization’s Facebook following from 3,000 to 75,000 and increased their Twitter following from 1,000 to more than 100,000.

Whether your interest is personal or professional, there will be plenty of content for you in this interactive and informative session!

Speaker:

Nikki Powell
Communications Manager, Grants Managers Network

Nikki Powell manages communications and marketing for Grants Managers Network (GMN), where she develops strategies to promote services, events, and programs. Her experience includes leading communications for nonprofits of many sizes and in many sectors, including membership associations, political advocacy organizations, and research think tanks. Powell specializes in rapidly building engaged social media audiences for nonprofits. In her recent work with Common Cause, she grew the organization’s Facebook following from 3,000 to 75,000 and increased their Twitter following from 1,000 to more than 100,000. Powell has a bachelor’s degree from Converse College (Spartanburg, S.C.) with a double major in English and politics and a minor in women’s studies.


Who May Attend:
Current GMN members, SCG members, and other grantmakers eligible for SCG membership. For eligibility requirements, click here.

Registration:
SCG members and grantmakers eligible for SCG membership: Log in to register online (if you do not have an SCG account, contact [email protected] first).

GMN members who are not SCG members: register on the GMN website.

Fees:
Free

 

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