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Manager, Community Relations

Manager, Community Relations
Job Description: 

The Manager of Community Relations plays a key role in the Pasadena Tournament of Roses Association's commitment to community relations, whether local or distant. The position manages and executes Community Relations programs for the Tournament of Roses, including activities related to the Rose Parade, Rose Bowl Game, Pasadena Tournament of Roses Foundation, as well as Association committees and day‐to‐day staff functions. The Manager of Community Relations also engages, collaborates and/or interacts with the communities connected to the work of the Association, as well as Association committees and Tournament members. 


  • As a member of the department management team, provides leadership and strategic support to the Community Relations Department, Government and Public Affairs Committee and Tournament of Roses Foundation. 
  • Takes a lead role in designing and maintaining a comprehensive community engagement plan that is aligned with the Association’s priorities and interests (i.e., Rose Parade, Rose Bowl Game, sponsorships, government/community affairs, marketing/communications/membership). 
  • Visible external leader that attends City and other important community meetings and events as a representative of the Association to help strengthen our relationship with the community.
  • Initiates and organizes community engagement projects and volunteer opportunities for Tournament Members that meet community needs, align with Association priorities and interests, and enhance the Tournament’s community engagement. 
  • Serves as a liaison with Tournament of Roses partners and stakeholders, such as grant recipients, universities and the College Football Playoff. Where appropriate, integrates the community relations campaigns and initiatives of stakeholders into the Association. 
  • Measures and analyzes the impact of community relations programs utilizing quantitative and qualitative Key Performance Indicators (KPI’s), and reports impact against baseline data. 
  • Serves as a liaison to local, county, and state elected officials representing Pasadena and the surrounding region. Assists with maintaining relationships and open lines of communication. 
  • Supervises the Rose Parade ticket donation process, comprising of reviewing/approving/denying requests, determining grandstand assignments, and supervises ticket shipping/distribution. Also coordinates the Association’s ADA seating for the Rose Parade. 
  • Works closely with the Marketing, Communications & Membership Department and responsible for maintaining communication and taking ownership of tasks on collaborative projects. 
  • Serves as Foundation Manager, responsible for the activities of the Tournament of Roses Foundation. This includes end‐to‐end oversight of the Foundation’s Annual Appeal and Grant 
  • Program, in coordination with the Foundation Board and Committees.  
  • Oversees planning of Foundation special events, such as the annual Foundation Luncheon and Grant Awards Reception. 
  • Supervises, provides direction and guidance to the Community Relations Assistant. 


This position supervises the Community Relations Assistant. The position may also supervise Tournament of Roses Fellows and/or other interns. 


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 


BS/BA degree in Business, Communications, Political Science, Social Work or a related field required.  Master’s degree preferred. 
Minimum five years of progressively responsible experience working with nonprofit organizations, elected officials, city/county staff and education institutions. Demonstrated cross‐functional work experience and history of working with volunteers is preferred. 
COMPETENCIES REQUIRED (unless otherwise stated) 

  • Knowledge of philanthropic institutions and best practices of these organizations  
  • Knowledge of how various public sector institutions and organizations operate  
  • Self‐motivated and demonstrates initiative 
  • Strong interpersonal and relationship building skills.  
  • Strategic thinking skills  
  • Sound judgment and decision making  
  • Excellent written and verbal communication skills 
  • Good collaboration and teamwork skills  
  • Adaptable and flexible with change 
  • Good coping skills in high demand situations  
  • Strong organizational skills  
  • Planning skills  
  • Prioritization skills  
  • Problem solving skills  
  • Works effectively with deadlines  
  • Meeting facilitation skills  
  • Open to feedback  
  • Ability to manage a budget  
  • Attention to detail 
  • MS Office Suite  


Ability to read, analyze, and interpret common scientific and technical journals, financial reports, and legal documents. Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community. Ability to write speeches and articles for publication that conform to prescribed style and format. Ability to effectively present information to top management, public groups, and/or boards of directors.  


Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.  


Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.  




The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; talk or hear; and taste or smell. The employee must occasionally lift and/or move up to 10 pounds. No specific vision abilities are required by this job.  


The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The majority of the duties of this position are performed in a typical office environment. 

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